Author’s note: This was originally posted on 1/19.
As I was pondering what to write about, I started listing off the possibilities in my head. My train of thought went like this:
1) favorite drivers
2) what about them
a) skills
b) how they conduct themselves
3) why do I care about how they conduct themselves
4) effects of social media on fan’s perception of drivers
5) wow, that could be a blog entry possibly worth reading
6) my list looks like a rough outline for a paper.
I feel that it’s safe to make the assumption that most fans have a favorite or few favorite drivers they cheer for. (If this is not the case, I EXPECT a crap-ton of comments telling me that so I won’t make a faulty generalization about that again.) My favorite happens to be Graham Rahal. I can’t tell you how that started, although I think it had something to do with him being young and showing some promise. What can I say, I was a 17 year-old girl. 🙂 However, I didn’t really toss all my “fan-eggs,” to coin a new term, into his basket until the Indy 500 last year. Since then, I’ve been hooked. I’ve watched his progress and, thanks to the internet, gobbled up every bit of info about him that I can. Before anyone informs me that I am slightly obsessive, I’d like to pose this question: isn’t that what being a fan is about? Think about it.
When I pause to think about why I’m a fan of Graham, I come up with a few reasons.
- He has the skill. As evidenced by his improvement on ovals and overall consistency, he is honing his craft.
- He makes you want to cheer for him because he’s not Marco. He’s not a whiny brat who relies on daddy to give him a ride. Also, he takes responsibility for his actions.
- Watch this, especially 3-4 minute mark. When I saw this, my respect was gained.
As I look over this list, the definitive things are 2 and 3. A thought occurred to me: since when has all this other crap become important? I mean, why am I even considering something other than skill? Why do I care how a driver conducts himself/herself? Dear possibly non-existent readers, I believe social media has brought about this change. Before youtube, facebook, twitter, or fan forums existed, fans had to either rely on word of mouth, driver interviews, or meet a driver in order to know what they were like. Social media has altered our perceptions of drivers. Without all of this media at my fingertips, I wouldn’t have reason 3 on my list. Also, reason 2 would be far more limited.
Due to social media, fandom is changing just as our perception of drivers is changing. Greedily, fans search for whatever they can find out about their drivers. Why? For me, it’s so I can gain a better understanding of who they are as people. I want to know that the guys and gals who drive those cars are real; I want to know that they’re just like me. In the age of social media, we do know these things. These drivers aren’t just drivers; they’re real people too! When they’re perceived as people, they are judged as people as well.
Since we have access to drivers’ lives due to social media, it opens the door for criticism or praise of how they conduct themselves. This concept is clearly seen in fan forums. On the Indycar Nation forum, Marco Andretti is NOT a favorite. If you search for Marco, I guarantee you will find more negative posts about him than positive ones. Searching more carefully, you’ll find that some negative posts come from people who used to be his fans but are now put off by his attitude (I fit in this category). Now tell me that social media hasn’t changed driver perceptions…
Note: I hope this opens up some discussion. Probably won’t since nobody comments this, but I can dream, right?
To the Limit 